group of concerned financial executives, active in San Diego's CFO Roundtable, formed Day for Change for the purpose of raising funds to support disadvantaged children in San Diego County. Day for Change will provide financial support to committed charities that have demonstrated success in making a positive impact in the lives of these disadvantaged children.

Day for Change is solely a volunteer organization that seeks gifts from individuals and businesses to assist the smaller non-profits organizations in San Diego that serve abused and neglected children but do not have the resources to conduct fundraising activities. Businesses can become involved by hosting a Day for Change water bottle in their place of business and conducting a pocket change campaign among their employees.
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